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This Was Spoga 2022

Spoga+Gafa in Cologne closed its doors! This is the world’s biggest trade fair on the outdoor lifestyle.

For the first time, Fyron Group was present with its four major brands: OFYR, The Bastard, Grill Guru and Grizzly Grills were represented each in their own setting and atmosphere. Centrally located: an inner court served as the meeting place where one could enjoy a delicious coffee made by our barista, whilst discussing business. In the evening, this central zone became even the setting of a cocktail party with live music.

Outside, our show cooking stand was a true eye-catcher with OFYR‘s 2023 novelty The Cage, chef-ambassador Jord Althuizen cooking on The Bastard and clients enjoying great lunches in the shade of a true pop-up restaurant.

Relive Fyron @ Spoga here:

Some key stats:

  • 2 x 306: m2 of booth surface
  • 150: m2 of pop-up restaurant
  • 1580: coffees made by our barista
  • 30: liters of Gin used for a great cocktail party
  • 2 932.000: estimated reach of social media posts about our beautiful brands
  • 500: kg of premium bavette served at the Rhein Terrasse for Spoga’s VIP evening
  • 1100: Fyron-guests invited to enjoy lunch in our pop-up restaurants
  • 100+: great Fyron colleagues who contributed to the success of this beautiful project

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